Typical online experiences don’t involve scent today; however, consumers are estimating our sense of smell to be a key part of the internet by 2030. 56 percent expect to be able to digitally savour all the smells in films they watch. it also seems consumers are open...

Among the several applications based on sight, by 2030, 4 in 10 consumers foresee the rise in popularity of online photos that are guaranteed to be unedited. As many as 43 percent foresee video calling services that only transmit unmodified, verified human faces. This...

Could you imagine putting a device in your mouth that digitally enhances the food you eat, so that anything can taste exactly how you want it to? By 2030, 44 percent expect this to be possible. More than 4 in 10 expect a revolution in online shopping as we gain the...

Going forward, people will think of digital touch as something affecting their whole body. 63 percent of the respondents expect smartphones with screens that convey the shape and texture of the digital icons and buttons that they are pressing. But the ability to feel...

By 2030, people expect to be even more in control of how their voices come across in any language. More than 7 in 10 expect to have earphones that automatically and flawlessly translate languages. The survey also shows that 51 percent of respondents believe they will...